Nissan Motor Co., Ltd. today announced its production, sales and export figures for November, 2009.
- Production
Nissan's global production in November increased 32.6% year-on-year to 294,638 units.
Production
in Japan rose year-on-year for the first time in 14 months, rising
20.5% to 96,010 units due to the popularity of the Serena, Murano and
the new Fuga.
Production outside of Japan increased 39.3% year-on-year to 198,628 units.
In
the U.S., production saw a significant increase of 50.5% year-on-year
to 40,549 units due to increased demand for all the models including
Altima and Titan.
In Mexico, production decreased 4.2% year-on-year to 35,043 units.
In
the U.K., production saw a significant increase of 58.3% year-on-year
to 35,381 units with volume improvements across the model line-up, with
Micra as the biggest contributor.
In Spain,
production also saw a significant increase of 77.6% year-on-year to
6,009 units with the Primastar leading the demand.
In
China, production saw a huge increase of 56.9% year-on-year to 57,444
units, marking a record for highest production volume in one month.
Production
in other regions increased 44.9% year-on-year to 24,202 units,
particularly in Thailand, Taiwan, Brazil and South Africa.
- Sales
Global sales increased 22.2% to 289,983 units compared to the previous year.
Including
mini-vehicles, Nissan sold 50,703 units in Japan, up 21.9%
year-on-year. Market share was up 0.3 percentage points year-on-year to
11.6%.
In Japan, vehicle registrations in November
increased 32.8% year-on-year to 40,023 units due to increased demand
for models eligible for the preferential tax exemption such as Serena,
Cube and Note. This also included the newly released Fuga. Nissan's
share of the domestic market registrations in November was down 0.4
percentage points year-on-year to 13.6%.
Domestic sales of mini-vehicles were down 6.7% from the previous year to 10,680 units.
Sales outside of Japan increased 22.3% year-on-year to 239,280 units.
Sales in the U.S. increased 20.8% year-on-year to 56,288 units due to increased demand for Maxima, Altima and Frontier.
In
Europe, sales increased 30.9% year-on-year to 44,726 units due to
demand for Qashqai, Micra, Note and the new introduction of Pixo.
Market share in November was up 0.5 percentage points year-on-year to
3.0% due to improved sales in major markets including Germany, U.K.,
France and Spain.
China saw a record month in
November with sales up a significant 51.9% year-on-year to 70,092 units
due to continued demand for Sylphy and Teana.
Sales in other regions rose year-on-year for the first time in 13 months, rising 0.6% to 47,865 units.
- Japan Exports
Nissan's exports in November decreased 9.0% year-on-year to 47,878 units.
Exports to North America increased 37.5% year-on-year to 24,190 units stemming from demand for Murano and newly-launched Cube.
Exports to Europe decreased 34.5% year-on-year to 3,588 units mainly due to drop in exports to Russia.

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