Nissan Motor Co., Ltd., today launched its first crossover vehicle
in China – the Qashqai. Qashqai is manufactured at the Huadu plant of
Dongfeng Motor Co., Ltd. (DFL), Nissan's local partner in China.
“XIAOKE,” Qashqai’s Chinese name, means “nomad” and is consistent
with the positioning of Qashqai as an “urban nomad.” Nissan expects to
create a new vehicle category in China with Qashqai, a crossover that
bridges the gap between the hatchback and growing SUV markets.
“Qashqai will be an iconic model for our product lineup in China,
contribute significantly to our brand image and deliver something
completely new to customers,” said Toshiaki Otani, Managing Director of
Dongfeng Nissan Passenger Vehicle Company.
Qashqai is powered by a 2.0L gasoline engine (MR20DE) which delivers
a maximum output of 137PS. Qashqai will be available with either a CVT
or 6-speed manual transmission and 2WD or 4WD.
In order to meet customer needs in China, some modifications from
the European version of Qashqai were made for this market. Among them
are an interior color change from black to beige, modification of the
sunroof design and the addition of a chrome strip on the side body
Qashqai is priced starting at RMB 167,800 (USD: 23,600) for the 2.0L
2WD Manual Transmission, while the 2.0L 4WD CVT Premium Grade is priced
at RMB 219,800 (USD: 30,100). DFL projects sales of more than 3,000
Qashqai becomes the sixth model built at DFL’s Huadu plant, which
also manufactures the Livina Geniss, Livina, Sylphy, Tiida sedan and
hatchback. The Huadu plant follows the Nissan Production Way (NPW),
Nissan’s global production standard for quality.
Launched in February 2007 in Europe, Qashqai has been a global
success story for Nissan. Sales in Australia, Europe, Japan, the Middle
East and South Africa totaled 140,000 units for CY2007.
In January, Nissan Motor Manufacturing (UK) Ltd. announced that its
Sunderland plant, with a 200,000-unit capacity for Qashqai, would
create three shifts to increase production, while the Kyushu plant in
Japan began Qashqai production in December 2007 with annual capacity of
24,000 units for the vehicle. China is the third country to produce