Honda
Motorcycle & Scooter India (Pvt.) Ltd. (HMSI), Honda’s wholly-owned
motorcycle production and sales subsidiary in India, introduced a new
fuel-efficient and easy-to-handle 110cc motorcycle model, CB Twister,
which is scheduled to go on sale in India at the end of February 2010.
HMSI is planning to exhibit the CB Twister at the Auto Expo 2010 to be
held in New Delhi, India beginning January 5, 2010.
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CB Twister |
Targeting the younger generation, CB Twister features a stylish design
from the school of large-sized European motorcycles. CB Twister is
equipped with a low-friction, high mileage, highly efficient air-cooled
4-stroke single-cylinder 110cc engine, which complies with India’s
emissions standard (BS-III) that will take effect in April 2010. The
starting price (price in Delhi) will be approximately 42,000 Rupee (1
Rupee = approximately 1.9 yen), with an annual sales plan of 220,000
units.
India represents the world’s second largest motorcycle market behind
only China, and year-to-date (January through November 2009)
industry-wide motorcycle sales in India reached approximately 7.9
million units (up 14% compared to the same period a year ago). HMSI’s
sales have grown steadily with year-to-date sales of approximately
980,000 units (up 10% compared to the same period a year ago).
The introduction of CB Twister, HMSI’s first 110cc motorcycle model,
represents HMSI’s effort to further expand its sales by fulfilling
diversifying customer needs in the growing market of India where 110cc
motorcycle models account for approximately 50% of total motorcycle
sales.
[About Honda Motorcycle & Scooter India (Pvt.) Ltd.]
| Establishment: |
August 1999 |
| Location: |
Gurgaon area , Haryana state, India |
| Capital: |
3 billion Rupee (approximately 5.4 billion yen) |
| Capitalization Ratio: |
100% Honda Motor Co., Ltd. |
| Representative: |
Shinji Aoyama, President & CEO |
| Business Activities: |
Production and sales of motorcycles & scooters |
| Employment: |
Approximately 6,000 associates (as of December 10, 2009) |
| Key Production models: |
Activa, Dio, Unicorn, Shine, Aviator, CBF Stunner |
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