The year 2006 represents a new stage in the Logan programme. The Logan Steppe Concept show car, presented for the first time at the Geneva Motor Show, demonstrates Dacia's intention to broaden the Logan range. In manufacturing terms, 2006 also marks the start of Logan production in Iran in partnership with two local carmakers, Iran Khodro and Saipa.
After the excellent sales figures obtained by the 1.4 and 1.6 petrol engines, the Logan range is expanding. The 1.5 dCi diesel engine was introduced at the end of 2005 in Romania, Croatia, Serbia, Macedonia and Turkey, and is due to be launched in Western and Central Europe in March 2006. In line with the Logan philosophy, the model will once again benefit from the Renault Group's best technologies. The 1.5 dCi engine has already scored a major success equipping other vehicles in the Renault range such as Clio, Modus and Kangoo.
After the brand moved into 25 new markets in 2005 and Logan sales began in Western Europe (with 13,719 units sold in 2005), Dacia, a subsidiary of the Renault group, recorded a 70% increase in sales in 2005, reaching a total of about 164,000 units. Not only did Dacia sales rise by 41.4% on its home market, Romania, in 2005, they also grew significantly in Central Europe, Turkey and North Africa.
Logan is spearheading Dacia's growth with more than 180,000 units sold between September 2004 and the end of January 2006. Production, which began in Romania in 2004, started up in Russia, Morocco and Colombia in 2005, enabling Logan to be sold in 40 countries by the end of the year. In four of those countries �" Russia, Colombia, Venezuela and Ecuador �" it was marketed under the Renault brand.
In 2005 Logan was the best-selling vehicle in Central and Eastern Europe (over 106,000 units), ahead of the Skoda Fabia, and was available in three body styles. Logan has proved very popular in most of its markets. More than 7,000 vehicles have been sold in Russia (1% of the market) since the launch in September 2005, about 10,000 in France (0.8% of the market) since June 2005 and over 8,300 in Turkey (1.9% of the market in 2005).
In all the countries where it has been launched, Logan has won market share. Outside Romania, Logan buyers are new customers to the Dacia and Renault networks. In Western Europe, most Logan buyers are people who would normally buy a used car ; the majority already owned a vehicle over 10 years old.