Buick , the premium international brand of General Motors, today announced the manufacturer's suggested retail price (MSRP) for its all-new 2008 Lucerne Super entry-luxury sedan. Buick's
most premium and powerful full-size sedan carries an MSRP of $39,395
including a $765 destination freight charge. It will be available for
sale in dealer showrooms beginning in April.
The Lucerne Super
features a long list of standard content exclusive to the Super badge,
compelling safety features, and performance and powertrain
enhancements. Pricing targets comparably equipped luxury import
Standard luxury content
has a full range of standard equipment and technologies befitting
Buick's premium image. Among them include a new 4.6L 292-horsepower Northstar V-8 engine; Magnetic Ride Control technology; premium steering gear; heated and cooled front seats; heated windshield washer fluid; QuietTuning,
Buick's exclusive process to reduce, block and absorb interior cabin
noise; factory-installed remote start; Ultrasonic Rear Parking Assist;
rain-sensing windshield wiper system; OnStar; XM Satellite Radio; and
six air bags, including an industry-first dual-depth front passenger air bag.
Lucerne Super's exterior
features new and exclusive features such as a chrome waterfall grille,
front and rear fascias, rocker panels and dual chrome exhaust tips. Its
gets a leather-wrapped instrument panel with French-seam stitching;
suede trim on the doors and seats; heated real walnut wood steering
wheel and shifter; a Nova-silver center stack finish; a nine-speaker,
280-watt Harman Kardon audio system; six-disc, in-dash CD changer with
MP3 capability; and floor mats embroidered with the Buick name and
Available features include 18-inch chrome
wheels, touch screen DVD-based map navigation, power sunroof and an
Ultra Confidence package with Side Blind Zone and Lane Departure Warning safety-enhancing technologies.
A driver's car
The Lucerne Super is a driver's car, thanks in part to its increased horsepower, enhanced chassis tuning and steering precision.
Northstar V-8 engine produces 292 horsepower and 288 lb.-ft. of torque.
The engine's added power improves launch-acceleration and
vehicle-passing capabilities. New premium steering components give the
Lucerne Super improved steering precision and responsiveness.
Lucerne Super's chassis
was further tuned for a more agile ride and performance. A key enabler
of the chassis is Lucerne Super's Magnetic Ride Control technology. It
has been recalibrated to give even more driver control and performance
while further reducing body roll and head toss in cornering and lane
changes. The system uses magnetically charged particles suspended in a
synthetic fluid to continuously adjust the fluid's viscosity to varying
road surfaces and driving characteristics. It provides a quicker
response than conventional valve-damping systems, while providing
exceptional vehicle control and increased tire contact with the road
In addition to the Super trim, Lucerne is also
available in CX (MSRP of $27,520) and CXL (MSRP of $30,165) models. All
Lucernes are built at GM's Detroit-Hamtramck manufacturing facility and
come with the industry's best coverage, including a
five-year/100,000-mile powertrain warranty and four-year/50,000-mile