All-New BMW X6 Named "Best Production Truck" At EyesOn Design Awards At 2008 North American International Auto Show
Woodcliff Lake, NJ - January 16, 2007... Just two days after its
worldwide debut, the BMW X6 Sports Activity Coupe was named "Best
Production Truck" at the EyesOn Design Awards at the North American
International Auto Show (NAIAS). Held each year, the EyesOn Design
Awards recognize major design achievement in the automobile industry,
and recipients are selected from among all new concept and production
vehicles making their debut at the Detroit show.
"We are excited to receive this prestigious award; to be acknowledged
by such an esteemed panel of judges - each design masters in his own
right - is an honor. As the world's first Sports Activity Coupe, the X6
is a truly innovative automobile design, as is demonstrated in the
powerful presence of the vehicle," said Anders Warming, Head of
Exterior Design for BMW, who accepted the award on behalf of the BMW
Group. "BMW will continue to seek dynamic design concepts that push the
envelope, create new market sectors and bring the automobile industry
in directions it's never been before."
The BMW X6's design combines the sporting elegance of a large BMW coupe
with the powerful presence of a BMW Sports Activity Vehicle, offering
unique features and performance ability in a combination unmatched by
any other vehicle. It offers all the DNA of a genuine BMW Sports
Activity Vehicle, interpreted however, in a brand-new, extremely
sporting style. Indeed, the design language of this new model is the
authentic visualization of the outstanding driving characteristics
offered by the BMW X6, mainly through intelligent BMW xDrive
all-wheel-drive technology and Dynamic Performance Control.
Various design features typical of BMW also stand out in the vehicle's
details, ranging from the BMW kidney grille to the dual round
headlights optically "cut off" at the top and the powerful contour line
along the side, all the way to the horizontal lines at the rear
emphasizing the sheer width of the vehicle.
The EyesOn Design Awards support the Detroit Institute of
Ophthalmology's mission to assist and educate the visually impaired,
help preserve vision by public and professional education and support
research related to the eye.
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